Plan Features

Updated

Customer.io offers different billing plans. These plans determine how much information you can store before incurring overages, and, in some cases, what features you can use.

How it works

Customer.io offers 3 plans: Essentials, Premium, and Enterprise. While all of these plans include Data Pipelines, our integration-focused customer data platform (CDP) that helps you integrate with Customer.io and lets you forward data to other destinations in your stack—but our premium and enterprise plans include support for advanced integrations like Salesforce and Data Warehouses.

You’ll find a detailed list of the differences between plans on our pricing page, but your plan determines whether or not you can use some features in the system. These are typically advanced features that take more resources to support (in terms of storage, processing, and people).

General features
FeatureEssentialsPremiumEnterpriseDescription
Extra workspaces2UnlimitedUnlimitedWorkspaces hold your people, campaigns, etc. Different workspaces provide a mechanism to manage separate business entities, groups of people, and so on.
HIPAA ComplianceOn premium and enterprise plans, you can sign a Business Associate Agreement (BAA) with Customer.io.
Messaging features
FeatureEssentialsPremiumEnterpriseDescription
CollectionsCollections provide a mechanism to keep data independently of people. You can query this data as a part of a campaign and associate it with people to populate additional information in messages.
Dedicated IPsYou can request up to 3 dedicated IPs at no extra cost.
Data Pipelines & integrations

Data Pipelines and integrations are available on all plans. However, some integrations are only available on premium and enterprise plans.

FeatureEssentialsPremiumEnterpriseDescription
Premium sourceA source is a website or server that you want to capture data from—it’s a source of data! and destinationA destination is a place that you want to send data from one or more sources to. You can use your own workspace as a destination; send data to another service; or send data to your data warehouse. integrationsBring in data from Salesforce. Send data out to Hubspot, Amazon S3, Google BigQuery, Snowflake, and more. See Premium Data Pipelines Integrations for a complete list.
Data Pipelines data replayThe ability to "replay" historical data from a source to a new destination. This is particularly useful when migrating vendors (e.g. going from Amplitude to Mixpanel).
Data warehouse integrationsYou can export your Journeys data to your data warehouses—Amazon Redshift, Google BigQuery, MySQL, Snowflake etc—for reporting and advanced analysis.
Premium Data Pipelines integrations

The following Data Pipelines integrations are only available on premium and enterprise plans. We mark these integrations in our documentation with a premium badge.

IntegrationSource (inbound)Destination (outbound)
Salesforce
Hubspot
Amazon S3
Amazon RedShift
Azure Blob Storage
Google BigQuery
Google Cloud Storage
Snowflake

Upgrading to a premium trial

 To manage your plan, you must be an Account Admin or Member with the account-level permission, “Access billing & account info.”

If you’re new to Customer.io, you might start out on our Essentials plan. You can request an upgrade if you want to try out our premium features for Journeys or Data Pipelines.

You can request an upgrade to a premium trial:

Downgrading from a premium trial

 To manage your plan, you must be an Account Admin or Member with the account-level permission, “Access billing & account info.”

If you’re on a premium trial and enabled any premium features, you’ll need to disable or remove some of these features before you can downgrade.

When you try to downgrade, we’ll let you know what you need to change. You’ll find instructions to disable or delete premium features below.

If you're on a premium trial, you can downgrade but you'll need to remove some features
If you're on a premium trial, you can downgrade but you'll need to remove some features

Delete extra workspaces

 You must be an Account Admin to delete workspaces.

The Essentials plan is limited to two workspaces. If you have more than two workspaces and want to downgrade, you’ll need to delete the excess workspaces. Deleting workspaces removes all data associated with the workspace—campaigns, messages, people, etc. This action is not recoverable. You may want to export your people data before you delete you workspaces.

  1. In the upper-right corner, where you see your workspace name, click and select Manage all workspaces.
    Manage workspace settings
    Manage workspace settings
  2. Click Delete for the workspaces you want to remove.

Remember, you only need to remove workspaces until there are two or fewer!

Delete collections

 You must be a Workspace Admin to delete collections.

If you used collections, you’ll need to remove them from your workspace before you can move to our Essentials plan. However, you can’t delete collections until you remove Query Collection blocks from your campaigns.

We don’t currently have a way to find where you’ve used Query Collection actions in campaigns and broadcasts.

  1. Go to Content > Collections.
  2. For the collection you want to remove, click and select Delete.

If your collection is used in a campaign or broadcast, you’ll receive an error. You must find and delete Query Collection actions in campaign or broadcast workflows that are associated with your collection before you can delete the collection itself.

Disable your data warehouse integrations

 You must be an Account Admin to disable data warehouse integrations.

If you want to downgrade to our Essentials plan, you’ll need to delete your data warehouse integrations that export data from Customer.io to your data warehouse(s)—Amazon Redshift, Amazon S3, Google BigQuery, Google Cloud Storage (GCS), Microsoft Azure, or Snowflake.

To disable these integrations:

  1. Go to Data & Integrations > Integrations and select your data warehouse.
  2. Click Disconnect Sync.

This disables your integration. It doesn’t affect the data already stored in your storage bucket(s) or data warehouse.

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