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  • Get Started
    • Welcome to Customer.io
    • Quick start guide
    • 1. Create your workspace
    • 2. Set up message channels
    • 3. Integrate with Customer.io
    • 4. Add people
    • 5. Send events and make segments
    • 6. Start sending campaigns and workflows
  • Journeys
    • Introduction to Journeys
    • People & Events
    • Objects & non-people data
    • Segmentation
    • Campaigns & Workflows
    • Message Channels
    • Liquid & Personalization
    • Metrics
    • Integrations
  • Data Pipelines
    • Get Started
    • Sources
    • Destinations
  • Account & Settings
    • Account Verification
    • Billing
    • Your Account
    • Workspaces
    • Privacy & Security
    • Troubleshooting
  • Release Notes
    Release Notes

    Latest features at Customer.io

    Build campaigns faster with our redesigned experience!
    2025-01-16

    Our new campaign builder has all the same features and functionality as before, but now you can modify settings, trigger data, and your workflow from …

    Expo plugin 2.0 release
    2024-12-24

    We’ve updated our Expo SDK, adding CDP features so you can seamlessly integrate with destinations beyond Customer.io—like your analytics …

    Duplicate campaigns within a workspace
    2024-12-19

    You can now duplicate campaigns within a workspace to preserve campaign settings like triggers, goals, and exit criteria in addition to workflow …

  • Videos
    • Journeys Track API
    • Journeys App API
    • Data Pipelines API
    • Reporting Webhooks
    • Data Pipelines Web
    • iOS
    • Android
    • React Native
    • Expo Plugin
    • Flutter
  • APIs
    • Data Pipelines API
    • Journeys
      • Track API
      • App API
      • Reporting Webhooks
  • SDKs
    • JavaScript Web source
    • iOS
    • Android
    • React Native
    • Expo Plugin
    • Flutter
  • Welcome to Customer.io
  • Quick start guide
  • 1. Create your workspace
  • 2. Set up message channels
  • 3. Integrate with Customer.io
  • 4. Add people
  • 5. Send events and make segments
  • 6. Start sending campaigns and workflows
  • Introduction to Journeys
      • Anonymous people
      • Anonymous activity
      • Merging anonymous activity
    • People and their profiles
    • Add people
    • Manually add/update people
    • Import people or events via CSV
    • Storing and using JSON
      • User Attributes
      • Events
      • Anonymous Events
      • What's the Last Visited field, and how do I use it?
      • How do I create multiple subscription types?
    • Resolve duplicate people
      • Exporting Data for a Single Person
      • Exporting Data for Many People
      • Delete people and suppress profile IDs
      • Searching and filtering people
      • Filtering Your Activity Logs
      • Using your data index
      • How do I know what data I have available?
    • Manage devices
    • Shortcuts to external services
    • Overview: Objects vs Collections
      • Objects: how they work
      • Objects: video tutorials
      • Object types
      • Objects
      • Relationships
      • Import objects or relationships via CSV
      • Export objects or relationships via CSV
      • Objects and relationships in campaigns
      • Use objects in liquid
      • Upsell: monetize power users
      • Adoption: drive feature usage
      • Awareness: announce events
      • Conversion: activate people on your event waitlist
    • Collections
    • Segmentation Overview
    • Data-driven segments
    • Suggested segments New
    • Manual Segments
    • Segment mobile device audiences
    • Ad Audiences
    • Timestamp Conditions
    • Using JSON in segments
    • Timestamp Conditions FAQ
    • Timestamp Rules for Building Segments
    • Why don't people match 'within the past X days' conditions?
    • Setting Up Segments for Specific Purposes
    • Campaigns, broadcasts, and transactional messages
    • Editing live campaigns and broadcasts
      • Campaign concepts & settings
      • Create a campaign
      • Campaigns page
      • Triggers, filters, and frequencies
      • When to use filters
      • Goals
      • Exit conditions
      • Change the state of a campaign
      • Tags
        • Webhook campaigns
        • Send event
        • Batch update
        • Follow up on NPS responses
        • Sync customers from Stripe to Customer.io
        • Campaign for syncing Mixpanel cohorts
        • Slack notification for support tickets
      • Send a Welcome Email
      • Birthday and Anniversary Campaigns
      • Cart Abandonment
      • Double Opt-In
      • Onboarding Campaign
      • Trial expiration reminders
      • Cohort tests
      • Trigger campaigns based on Roles
      • RSS Feed Email Campaign
      • Reminders for multiple upcoming trips
      • Introduction to broadcasts
      • Newsletters
      • API-Triggered Broadcasts
      • Workflow builder
      • Using trigger data in your messages
      • Formatting API-Triggered Broadcasts
      • Common API-Triggered Broadcast errors
      • Getting Started: Key Concepts
      • Set up a transactional email
      • Set up a transactional push
      • Transactional examples
      • Common transactional API errors
      • Frequently Asked Questions
      • Transactional Campaigns
      • Workflow builder
      • Send event
      • Batch update
      • Branches
      • Action conditions
      • Holdout tests
      • A/B tests
      • Copy workflow items
        • Delivery Time Window
        • Wait Until...
        • Create or update person
        • Fix typos in attributes
        • Reformat timestamp attributes
      • Getting started
      • Set up your localization attribute
      • Localize campaigns
      • Localize broadcasts and newsletters
      • Default sending settings
      • Sending behavior options
      • Why did my campaign not send someone a message?
      • Queue Draft for Campaign QA
      • Send messages in users' timezones
      • Supported time zone formats
      • Message Limits
      • Email: Getting Started
      • Transitioning to Customer.io as a sender
      • Introduction to Creating Emails
      • Testing Your Emails
      • Email Attachments
        • Email Deliverability Best Practices
        • Domain Authentication
        • Delete a domain
        • Track links with your domain
        • IP addresses: shared vs dedicated
        • Email suppression lists
        • Deliverability Quick Guide
        • Google Postmaster Tools
        • Custom unsubscribe links (RFC 8058)
        • Authenticating for Apple Private Email Relay
        • Verify deliverable email addresses with Kickbox
          • Use Your Own SMTP Server
          • Using Multiple SMTP servers
          • Use your Mailgun Account
          • Use your Mailjet Account
          • Use your Mandrill Account
          • Use your Postmark Account
          • Use your SendGrid Account
          • Use your Sparkpost Account
          • Use your Oracle Dyn Account
        • Choosing the Right Email Editor
        • Drag-and-Drop Emails: The Basics
        • Drag-and-Drop Editor FAQ
        • Troubleshooting Your Drag-and-Drop Emails
        • Email code editor
        • Introduction to Email Layouts
        • Customizing Email Layouts
        • Archiving Old Layouts
        • HTML and CSS Email vs. Web
        • CSS pre-processing
        • AMP for email
        • Adding a view in browser link
        • Resources for templates, code, and best practices
        • Adapting Foundation's Basic template
        • Adapting MailChimp's Two-Column template
        • How do I add an avatar/logo to my emails?
        • Set Custom Email Headers
        • Set custom preheader/preview text
        • What does the Fake BCC option do?
        • Create Multiple From Addresses
        • Welcome Email Copy
        • Gmail Promotions
        • Send data from Customer.io to Salesforce, Highrise or another CRM
      • Get started
      • Integrate your app
      • Migrate from another provider
      • Registering device tokens
      • Send push notifications
      • Custom push payloads
      • Test push notifications
      • Push metrics and message statuses
      • Best practices for push notifications
      • Frequently Asked Questions
      • Troubleshooting mobile issues
      • Get Started
      • Tracking
      • Frequently Asked Questions
      • SMS Opt-Out Keywords
      • Send WhatsApp Messages
      • WhatsApp messages: Content Templates
      • Validate Mobile Phone Numbers
      • Get started
      • Set up your website
      • Anonymous messages Beta
      • Send in-app messages
      • Inline messages
      • Surveys
      • In-app metrics
      • Test your messages
      • Localize messages
      • In-App FAQ
        • NPS Surveys
        • Promotions and offers
        • Promote upcoming event
        • Milestones and achievements
        • Feature adoption
        • The visual editor
        • In-app component reference
        • Legacy in-app editor
      • Get Started
      • Send and receive data with webhooks
      • Send in-app messages using webhooks
      • Web push with webhooks
      • Send direct mail with Lob
      • Adding URL parameters to links
      • Checking Link Status
      • Link Tracking
      • Track universal links and app links in email
      • Overview of subscription options
      • Global unsubscribes
      • Subscription center
      • Brand your subscription pages
      • Subscription FAQs
      • Multi-language support for the subscription center
      • Migrate subscription preferences
      • Set preferences outside of the subscription center
    • Send from a personal support rep
    • Find messages using the Message Library
    • Image requirements
    • The Asset Library
    • Message Statuses
    • Deliveries & Drafts data
    • Liquid upgrade
    • Liquid syntax list
    • Personalizing messages with liquid
    • Personalize actions with JavaScript
    • Reusing content with snippets
    • Composer errors
    • Metrics Overview
    • Campaign and Broadcast Metrics
    • Workspace Dashboard
    • Run Reports
    • Understanding your A/B test results
    • Getting conclusive results from A/B tests
    • Failed and attempted messages
    • Integrations Overview
      • Data-in Overview
        • Segment destination
        • Segment destination (classic)
        • Rudderstack
        • mParticle
        • Reverse ETL Overview
        • Amazon Redshift
        • Google BigQuery
        • Microsoft SQL server
        • MySQL
        • PostgreSQL
        • Snowflake
      • Integration Libraries
      • Using Zapier with Customer.io
      • Using Customer.io with Rails
      • Zoho integration
      • Hubspot integration
      • Backfill historical data
      • HTTPS Link Tracking
      • Invalid API Requests
      • Data-out Overview
        • Amplitude
        • Mixpanel
        • KISSMetrics
        • Segment: Customer.io as a data source
        • Rudderstack
        • Stitch
        • Getting Started
        • Amazon Redshift
        • Amazon S3
        • Azure blob storage
        • Google BigQuery
        • Google Cloud Storage
        • Snowflake
        • Yandex
      • Reporting Webhooks
      • Connect forms to your workspace
      • Jotform
      • Typeform
      • Facebook Lead Ads
      • Use Google Forms or Jotforms with Zapier
    • Getting Started
    • How it works
    • Filtering and mapping actions
    • Troubleshooting
    • Data Compliance and Privacy
    • Introduction to sources
      • Understanding source calls
      • Identify
      • Group
      • Page
      • Screen
      • Track
      • Alias
      • Common fields
    • Custom events
      • Understanding Semantic Events
      • A/B Test events
      • Customer.io events
      • Ecommerce Events
      • Email events
      • Live chat events
      • Mobile App Lifecycle Events
      • Video playback events
    • Source catalog
      • Data Pipelines API
      • Journeys Message Metrics
      • Mobile App Sources
        • Getting Started
        • Method Reference
        • Migrate from another service
        • Managing identities
        • Cookies and identity management
        • Utility Methods and Performance
        • In-app messages
        • Proxying the JavaScript Source
        • Connect Journeys data to destinations
        • Mapping Journeys to Data Pipelines
        • Advanced: transform data
        • About Reverse ETL
        • Amazon Redshift
        • Google BigQuery
        • Microsoft SQL Server
        • MySQL
        • PostgreSQL
        • Snowflake
        • Getting Started
        • Salesforce with Journeys
        • Mapping data to destinations
        • Scheduled syncs
        • Deleting Data
        • Node.js
        • Python
        • Go
    • Getting Started
    • Add a destination
    • Actions
    • Resend past data
    • Cloud Storage and Warehouses
    • Destination Catalog
      • Actable Predictive
      • Adobe Target
      • Algolia Insights
      • Amazon Redshift
      • Amazon S3
      • Amplitude
      • Attio
      • Bing Ads
      • Braze
      • Braze Cohorts
      • Clevertap
      • Close
      • CommandBar
      • Cordial
      • Criteo Audiences
      • Customer.io Journeys
      • Facebook Conversions API
      • Friendbuy
      • FullStory
      • Gainsight PX
      • Google Ad Conversions
      • Google Ads (Gtag)
      • Google Analytics
      • Google BigQuery
      • Google Cloud Storage
      • Google Sheets
      • Google Tag Manager (GTM)
      • Heap
      • Hubspot
      • Intercom
      • Koala
      • LaunchDarkly
      • LiveLike
      • LogRocket
      • Meta (Facebook) Pixel
      • Metronome
      • Mixpanel
      • Moengage
      • MS Azure Blob Storage
      • Pinterest Conversions
      • Pipedrive
      • PlayerZero
      • Qualtrics
      • Ripe
      • Salesforce
      • SalesWings
      • Segment
      • SendGrid Marketing Campaigns
      • Slack
      • Snowflake
      • Sprig
      • Talon.One
      • TikTok Conversions
      • Twilio
      • Twilio Engage Messaging
      • Twilio Studio
      • Twitter Pixel
      • Visual Website Optimizer (VWO)
      • Webhooks
      • Wisepops
      • Zendesk
  • Account Verification
    • How We Bill
    • Reducing billing overages
    • Payment Problems
    • Canceling Your Account
    • Plan Features
    • Edit Account Information
    • Manage team members
    • Manage your API credentials
    • Security Best Practices
    • Two-Factor Authentication
    • Single Sign-on (SSO)
    • Account Regions (US and EU)
    • Enable experimental features
    • Redeem Parcel upgrade
    • Workspaces in Customer.io
    • Date and Time Data in Customer.io
    • Case sensitivity and your data
    • Session cookies and expiration
    • Allowlist our IP addresses
    • Customer.io, GDPR, and you!
    • Security
    • Mobile and App Store Privacy
    • Privacy
    • Respecting your users' privacy
    • Customer.io Security Qualifications
    • Troubleshooting login and browser issues
    • Create a HAR file for help troubleshooting
  • Data Pipelines API
  • Journeys Track API
  • Journeys App API
  • Journeys Webhooks
Android
  • Quick Start Guide
    • How it works
    • Authentication
    • Packages and Configuration Options
    • Troubleshooting
    • Identify people
    • Screen tracking
    • Mobile Lifecycle events
    • Anonymous activity
    • Track events
    • Deep Links
    • Push notifications
    • Push service certificates
    • Test your push implementation
    • In-app messages
    • In-app event listeners
    • Page rules
    • 3.x -> 4.x
    • 2.x -> 3.x
    • Changelog
    • Get Started
    • Identify people
    • Track events
    • Push notifications
    • In-app messages
    • Test support
    • Migrate from an earlier version
    • Troubleshooting
    • Changelog
    • Get Started
    • Identify people
    • Track events
    • Push notifications
    • Rich push notifications
    • Test support
    • Migrate from an earlier version
    • Changelog
iOS
  • Quick Start Guide
    • How it works
    • Authentication
    • Packages and Configuration Options
    • Troubleshooting
    • Testing
    • Identify people
    • Track events
    • Screen tracking
    • Mobile Lifecycle events
    • Anonymous activity
    • Set up push notifications
    • Set up rich push
    • Deep Links
    • Push metrics
    • Sound in push notifications
    • Push service certificates
    • Test your push implementation
    • Set up in-app messaging
    • Inline in-app messages Early Access
    • Page rules
    • In-app event listeners
    • 2.x -> 3.x
    • 1x -> 2.x
    • Changelog
    • Get Started
    • Identify people
    • Track events
    • Push notifications
    • Rich push notifications
    • In-app messages
    • Test support
    • Changelog
    • Get Started
    • Identify people
    • Track events
    • Push notifications
    • In-app messages
    • Test support
    • Update from 2.10 to 2.11
    • Migrate from an earlier version
    • Troubleshooting
    • Changelog
Flutter
  • Quick Start Guide
    • How it works
    • Authentication
    • Configuration Options
    • Troubleshooting
    • Identify people
    • Mobile Lifecycle events
    • Anonymous activity
    • Screen tracking
    • Track events
    • Set up push notifications
    • Deep links
    • Handling multiple push providers
    • Capture push metrics
    • In-app messages
    • Handling and dismissing actions
    • Update iOS
    • Troubleshooting
    • Changelog
    • Upgrade to Flutter 2.x
    • Changelog
    • Get Started
    • Identify people
    • Track events
    • Update Flutter SDK
      • Set up push notifications
      • Deep Links
      • Handling Multiple Push Providers
      • Capture Push Metrics
      • In-app messages
      • Handling and dismissing actions
      • Update iOS
      • Troubleshooting
      • Changelog
Javascript
  • Get started
  • Identify people
  • Track and page events
  • In-app messages
  • Content Security Policy (CSP)
React Native
  • Quick Start Guide
    • How it works
    • Authentication
    • Packages and Configuration Options
    • Troubleshooting
    • Identify people
    • Track events
    • Screen tracking
    • Mobile Lifecycle events
    • Anonymous activity
    • Set up push notifications
    • Deep Links
    • Handling Multiple Push Providers
    • Capture Push Metrics
    • Set up in-app messages
    • Handling and dismissing actions
    • 3.4x -> 4.x
    • 3.x -> 3.4
    • 2.x -> 3.x
    • Changelog
    • Get Started
    • Identify people
    • Track events
      • Set up push notifications
      • Deep Links
      • Handling Multiple Push Providers
      • Capture Push Metrics
      • Set up in-app messages
      • Handling and dismissing actions
      • Migrate from an earlier version
      • Troubleshooting
      • Changelog
    • Get Started
    • Identify people
    • Track events
      • Set up push notifications
      • Deep Links
      • Handling Multiple Push Providers
      • Capture Push Metrics
      • Set up in-app messages
      • Handling and dismissing actions
      • Migrate from an earlier version
      • Update to version 3.4
      • Troubleshooting
      • Changelog
Expo
  • Quick Start Guide
    • How it works
    • Authentication
    • Packages and Configuration Options
    • Troubleshooting
    • Identify people
    • Track events
    • Screen tracking
    • Mobile Lifecycle events
    • Anonymous activity
    • Set up push notifications
    • Deep Links
    • Capture Push Metrics
    • Set up in-app messages
    • Handle in-app message responses
    • 1x -> 2.x
    • Changelog
    • Get Started
    • Identify people
    • Track events
      • Set up push notifications
      • Deep Links
      • Capture Push Metrics
      • Set up in-app messages
      • Handling and dismissing actions
      • Troubleshooting
      • Changelog

    SSO with Microsoft Azure Active Directory

    Released May 12, 2023

    We now support single sign-on (SSO) with Azure AD. Go to Account Settings > Security > Enable Single Sign-On (SSO) to get started. You must have the Admin role to configure SSO.

    SSO with Microsoft Azure Active Directory

    Learn more

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