New names for familiar parts of Customer.io

We’ve updated some navigation labels to better match how people think about marketing automation and messaging their audience: Campaigns are now Automations, People are Profiles, and Newsletters are One-time sends.

Here’s what changed:

APIs and data don’t change. Endpoints, field names, and identifiers keep their names. What we now call an automation is still a campaign in the API, and a one-time send is still a newsletter. Any links you’ve bookmarked will still work; we redirect the old paths to the new ones automatically—both in the app and in our documentation.