Segment and filter people based on device attributes

For each device, our APIs automatically gather the platform and set a last_used timestamp based on when you last added or updating a device.

If you use our SDKs, we also capture attributes containing additional device information. You can also add your own custom attributes on devices; these are additional values that you think are relevant to the devices in your mobile audience.

You can use all of these attributes, both automatically-gathered and custom attributes, in segments, filters, etc. You cannot, however, use them in liquid to personalize messages just yet. We’re working to add liquid support as soon as possible.